By Wladimir Pandolfo, A&R, Warner Music (France)
Reality television programmes, social networks and 360 deals have definitively changed the way upcoming acts are being discovered and exposed to potential fans. Artists need to be ready to rise to the challenge, as early as possible, for both promotion and live performances. Learn what it takes to catch a top A&R's attention and discover how to turn your music into the next global phenomenon.
In association with Sciences Po.